250+ Top Instagram Reel Hashtags to Get More Likes
If you’ve opened Instagram recently, you know Instagram Reel Hashtags are popular. Many brands and customers now prefer short-form videos.
Instagram hashtags can be added to Reels like post hashtags to increase visibility, reach, and interaction.
Here are the top Instagram Reel hashtags for travel, fitness, cuisine, fashion, and other categories. Our discussion will also include the benefits of Instagram Reel hashtags and how to discover the right hashtags for your company.
Instagram reels have transformed the way marketers interact with their audience. In an age where engagement is everything, the appropriate plan is critical for increasing your brand’s exposure. One such method is to use Instagram hashtags. When you use the most relevant and trending hashtags, you extend your content’s reach to audiences who might not otherwise see it. We’ve compiled a list of over 250 Instagram Reel hashtags to help you increase engagement and make your company stand out.
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Why Instagram Reel Hashtags Matter
Hashtags are important for increasing the visibility of your reels. They categorize your content so that it appears in searches and on hashtag-specific pages, increasing the likelihood that new users will discover it. One of the most effective strategies to increase your content’s views, likes, and comments is to use hashtags effectively.
However, not every hashtag is made equal. To generate meaningful engagement, prioritize those that are related to your content, brand, and audience. Let’s sort the finest Instagram Reel hashtags by genre.
Focus on your niche groups of people and audiences
Even if your videos get a lot of views, not all Instagram users could be customers. You can target niche communities and specific demographics with your content by adding hashtags to Reels. These are the people who are most likely to be interested in your products or services.
You can improve your Instagram content strategy by using hashtag analytics.
By looking at what different hashtags do, you can learn a lot about what your audience finds most interesting.
You can improve your strategy and learn more about what your customers like and how they act by keeping an eye on Instagram metrics like reach and engagement for Reels with certain hashtags.
The hashtag tracking tools from Sprout Social can help you figure out which hashtags work best for your Instagram strategy. Track your top and most-used hashtags, or add hashtags that are important to your brand by hand, to keep an eye on how things are going.
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Best Instagram Reel Hashtags for General Engagement
If you want to reach a large audience, use these general engagement hashtags. They can help your reels acquire visibility by promoting your content on the Explore page or in larger hashtag searches.
- #Reels
- #ReelsInstagram
- #InstaReels
- #ReelItFeelIt
- #Reelsofinstagram
- #InstagramReels
- #ExplorePage
- #ReelGoals
- #ReelsDaily
- #TrendingReels
- #ViralReels
- #ReelTrend
Tip: While these broad hashtags can generate a lot of traffic, mix them up with more particular ones to keep your brand and audience relevant.
Industry-Specific Instagram Reel Hashtags
Different industries benefit from customized hashtags that enable marketers to interact with their ideal customer base. We’ve compiled a list of the best hashtags for various industries.
Top 45 funny Instagram Reel Hashtags
- #funny
- #funnyvideos
- #funnyvideosdaily
- #funnymemes
- #funnymemesdaily
- #memestagram
- #funnyreels
- #funnyisfunny
- #funnymoments
- #comedy
- #comedyvideos
- #comedyreels
- #sketchcomedy
- #dailyfluff
- #dailylaugh
- #dailydose
- #standupcomedy
- #relatablereels
- #jokes
- #hilarious
- #funnyclips
- #funnyvids
- #justforlaughs
- #humor
- #humour
- #laughoutloud
- #laughing
- #smile
- #memes
- #haha
- #lol
- #lmao
- #comedian
- #instafunny
- #funnyposts
- #satire
- #parody
- #comedymemes
- #cantstoplaughing
- #funnyanimals
- #fails
- #pranks
- #funnydogs
- #funnycats
- #laugh
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Instagram Reel Hashtags Fashion & Beauty
Aesthetics and trends are the most important factors for fashion and cosmetics brands. The hashtags below can help you connect with fashion-forward users.
- #fashion
- #fashionstyle
- #style
- #ootd (Outfit of the Day)
- #fashionblogger
- #fashionista
- #instafashion
- #fashionphotography
- #fashionweek
- #streetstyle
- #fashiondiaries
- #fashionlover
- #fashioninspo
- #outfitinspiration
- #styleoftheday
- #trendy
- #fashionmodel
- #menswear
- #womenswear
- #vintage
- #sustainablefashion
- #fashionreels
- #fashiontrends
- #slowfashion
- #highfashion
- #prelovedfashion
- #secondhandfashion
- #handmadeclothing
- #vintagestyle
- #vintagefashion
- #vintageclothing
- #unisexfashion
- #unisexclothing
- #styleinspiration
- #lookoftheday
- #thriftedfashion
- #thriftedstyle
- #inclusivefashion
- #streetwear
- #streetweardaily
- #streetfashion
- #howtostyle
- #grwm
- #getreadywithme
- #capsulewardrobe
Instagram Reel Hashtags for Food & Beverage
Food brands can showcase mouth-watering dishes with the help of these targeted hashtags:
- #food
- #foodie
- #foodporn
- #foodphotography
- #instafood
- #foodlover
- #foodblogger
- #delicious
- #foodgasm
- #yummy
- #foodstagram
- #cooking
- #recipe
- #homemade
- #healthyfood
- #vegan
- #vegetarian
- #baking
- #dessert
- #breakfast
- #lunch
- #dinner
- #brunch
- #drinks
- #cocktails
- #coffee
- #wine
- #foodiegram
- #foodreels
- #eat
- #foodpics
- #glutenfree
- #foodielife
- #foodheaven
- #foodgram
- #fooddiary
- #instaeat
- #recipeoftheday
- #plantbasedfood
- #vegetarianrecipes
- #eatyourveggies
- #mealprepping
- #mealprep
- #recipeshare
- #healthyeating
Health & Fitness
For health and fitness brands, these hashtags will boost visibility among fitness enthusiasts and those focused on well-being.
- #FitnessReels
- #WorkoutRoutine
- #Fitspiration
- #HealthyLiving
- #BodyGoals
- #WorkoutMotivation
- #GymLife
- #FitLife
- #HomeWorkout
- #FitnessJourney
- #SelfCare
- #YogaInspiration
Location-Based Hashtags for Instagram Reels
Sometimes focusing down your hashtag strategy to a single geography will help you engage with people in specific areas. Whether your company works locally or targets a worldwide audience, location-based hashtags can help you gain local attention.
- #NewYorkReels
- #LondonLife
- #ParisVibes
- #CaliforniaDreaming
- #ExploreLA
- #TokyoVibes
- #DubaiReels
- #SydneySunset
- #ChicagoViews
- #MiamiBeach
- #GlobalTravel
- #Wanderlust
Seasonal and Event-Based Hashtags
Taking advantage of current events and seasonal patterns is a great strategy to stay relevant. When you use event-specific hashtags in your reels, you may participate in trending conversations.
Seasonal Hashtags
- #SummerVibes
- #WinterWonderland
- #SpringBloom
- #AutumnLeaves
- #HolidaySeason
- #FestiveFun
- #NewYearGoals
- #ValentinesDay
- #HalloweenFun
- #ChristmasMagic
Event-Based Hashtags
- #SuperBowl
- #Oscars2024
- #FashionWeek
- #ConcertVibes
- #Election2024
- #BlackFridayDeals
- #CyberMonday
- #Graduation2024
- #PrideMonth
- #EarthDay
Niche Hashtags for Targeted Audiences
Niche-specific hashtags may be required to fully convey your brand’s personality and connect with your ideal audience. These can be aimed at subcultures, certain industries, or community-based audiences.
Tech & Gadgets
- #TechReels
- #GadgetLover
- #TechNews
- #UnboxingTech
- #FutureTech
- #TechSavvy
- #Innovation
- #DigitalTransformation
- #TechInspiration
- #AIRevolution
Art & Photography
- #ArtReels
- #PhotographyReels
- #DigitalArt
- #CreativeProcess
- #BehindTheLens
- #PhotographyInspiration
- #ArtisticReels
- #CreativeVibes
- #PhotoOfTheDay
- #ArtLovers
Travel & Adventure
- #TravelReels
- #WanderReels
- #AdventureTime
- #ExploreTheWorld
- #BucketListAdventures
- #WanderlustReels
- #DiscoverEarth
- #TravelInspiration
- #Globetrotter
- #NatureReels
Hashtag Strategy Tips for Maximum Engagement
To ensure that your Instagram reel hashtags operate optimally, you must follow a good approach. Here are some great pointers for making the most of your hashtag usage:
Use a Mix of Popular and Niche Hashtags: While popular hashtags might provide you with broad visibility, niche hashtags will help you reach a specific audience.
Research hashtag popularity: Instagram’s Explore feature and third-party hashtag research tools can help you figure out which hashtags are currently trending in your business.
Avoid Reusing the Same Hashtags: Using the same set of hashtags repeatedly can lead to lesser interaction. Mixing popular and new hashtags can keep your hashtag selection interesting.
Instagram allows you to use up to 30 hashtags in each post. Make the most of this opportunity by using a combination of relevant, industry-specific, and trendy hashtags.
Analyze Your Hashtag Performance: With Instagram Insights, you can track how each hashtag performs, allowing you to optimize your approach based on real data.
Stay Relevant to Your Audience: It’s tempting to use popular hashtags, but if they’re not relevant to your content, they may not generate the interaction you want. Make sure each hashtag is consistent with your reel’s content and your brand’s beliefs.
FAQs Regarding Instagram Reel Hashtags
Hashtags are vital for enhancing the exposure of your Instagram reels. Here are some common questions and answers regarding how to use them efficiently.
What is the definition of Instagram Reel hashtags?
Instagram Reel hashtags are keywords or phrases preceded by the “#” symbol. These hashtags help users find your Reels through searches, Explore pages, and hashtag-specific feeds.
Using relevant hashtags boosts the discoverability of your content, allowing it to reach users outside of your immediate following base, which can lead to greater engagement (likes, comments, shares) and follows.
What is the optimal number of hashtags to use?
Instagram supports up to 30 hashtags, but utilizing 8–15 well-targeted ones usually works best.
Should I go with trending or specialty hashtags?
Use both. Trending hashtags increase visibility, whereas specialist hashtags help you reach a more targeted audience.
Where should hashtags be placed?
Hashtags can be included in either the caption or the first comment, but the caption is more effective.
For example, combining #FashionReels (industry-specific) and #OOTD (trending) might enhance your chances of reaching both broad and concentrated audiences.
Can I use the same hashtags again?
To avoid being flagged as spam by Instagram’s algorithm, you should rotate your hashtags.
How can I avoid hashtags that have been banned?
Instagram has prohibited several hashtags because they have been linked to improper content, spam, or violations of community guidelines. Using restricted hashtags can cause your posts to be “shadowbanned,” which means they won’t appear in searches or feeds, dramatically reducing your visibility.
Do hashtags behave differently in reels than in normal posts?
No, hashtags work the same way on both Reels and ordinary Instagram posts. Instagram Reels, on the other hand, have a better chance of appearing on the Explore page, and hashtags can help even more. Furthermore, Reels are given more priority in Instagram’s algorithm; thus, well-hashtagged Reels frequently experience higher engagement than standard posts.
How can I track the performance of hashtags?
Monitor your hashtags’ reach and engagement using Instagram Insights.
How can I know if my hashtags are working?
The most effective technique to determine whether your hashtags are effective is to analyze the performance of your reels using Instagram Insights. This tool delivers information on:
Reach refers to how many people saw your reel.
How many likes, comments, and shares did your reel receive?
Hashtag impact: insights will reveal how many people found your reel using hashtags, allowing you to determine which hashtags perform best.
Should I use hashtags in every reel?
Yes, hashtagging boosts your chances of reaching a larger audience.
You can substantially improve your Instagram Reel strategy by using a diverse set of hashtags and periodically assessing their effectiveness.
What are the most popular hashtags?
To find trending hashtags, you can:
Follow the Explore page on Instagram.
Use third-party solutions like RiteTag or HashtagsforLikes.
Follow industry influencers to find out the hashtags they use.
Use tools such as Trendsmap or Google Trends to keep track of social media trends.
Can I put emojis in my hashtags?
Emojis are not accepted in Instagram hashtags. If you use an emoji in a hashtag, Instagram will only register the text before the emoji as part of the hashtag. Emojis, on the other hand, can be used in captions to promote interaction and show the personality of your brand.
Conclusion
By using these 250+ Instagram Reel hashtags in your social media plan, your brand has a better chance of finding new customers and improving interaction. Hashtags are a simple yet powerful strategy for increasing your exposure and presence on Instagram. Take advantage of the versatility and reach that the correct hashtags can provide.